FAQ

Overview

General Information

  • What is Dynamic Media in Adobe Experience Manager Assets?

    Dynamic Media is the next generation evolution of Dynamic Media Classic (formerly Scene7) capabilities within Adobe Experience Manager Assets. The solution combines the power of asset management with rich media delivery. This consists of:

    • Single user interface and platform for managing images and video

    • Innovative merchandising features

    • Powered by the same robust and proven our proven delivery platform

    • Seamless unification with Adobe Experience Manager

  • What are the key benefits of upgrading to Dynamic Media?
    • Collaboration and shared file sync with Adobe Creative Cloud applications

    • Enterprise-level digital asset management with robust metadata support, smart search, lightbox and collections, version control, and secure asset sharing for use by vendors, partners, and franchisees

    • Review and approval workflows for work in process assets

    • Ease of adoption and use with new UI

    • Create Shoppable/Interactive Media experiences using images and video that drive conversion and enrich user engagement and satisfaction

    • Combine campaign assets with product information to streamline click to cart

    • Easily create, adjust, brand, and deploy interactive viewers using the WYSIWYG Viewer Designer

    • Deliver optimized rich media to Adobe Marketing Cloud solutions

    • Integration to Adobe Marketing Cloud for advanced asset analytics, targeting, and asset re-use across marketing touch points such as Adobe Campaign for email, Adobe Social for social channels, and Adobe Experience Manager Sites for responsive web and mobile apps

  • Does Dynamic Media use the existing Adobe Content Delivery Network (CDN)?

    Yes, Dynamic Media uses Adobe’s robust, top-tier delivery network.

    • Top rich media vendor to Internet Retail 1000 — 9 yrs in a row

    • 24/7/265 support, 99.95% SLAs

    • Proven infrastructure serving over 800 clients world wide, 3.5 petabytes traffic per month and 500M+ assets in management, 60% growth in traffic year over year

  • What is Dynamic Media Classic? Is Adobe changing the name of Adobe Scene7?

    Adobe has changed the name of Adobe Scene7 to Dynamic Media Classic.

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Upgrade Process and Tools

  • Who is eligible for the upgrade program?

    Current Dynamic Media Classic (formerly Scene 7) customers who also have Adobe Experience Manager.

  • How do I start the upgrade process?

    Contact your Adobe Customer Service Management (CSM) representative or email s7support@adobe.com with the subject line ‘Dynamic Media Upgrade Program’.

  • How will the upgrade process be handled?

    The upgrade will be handled by Adobe Global Services (AGS) and treated as a service project. Adobe will provide migration of the assets only. The customer, Adobe Global Services, or Partner is responsible for all other upgrade aspects and steps. At a summary level, an upgrade plan will contain:

    • Provision company/user accounts

    • Replicate assets from Dynamic Media Classic (formerly Scene 7) to the Dynamic Media component of Adobe Experience Manager Assets (provided by Adobe through an automated upgrade tool)

    • Configure settings for imaging and video

    • Modify production processes and train users

  • How long will the upgrade process take?

    The upgrade process time will vary based on several factors, including but not limited to: the number of assets and size of assets. Adobe Global Services or Partner will manage the project timeline.

  • How do I check the status of my upgrade?

    Adobe Global Services or Partner will manage the project timeline and updates.

  • Are there any contract changes required to upgrade to Dynamic Media?

    Yes, please work with your Adobe CSM representative for details.

  • Will there be a difference in licensing cost?

    Please work with your Adobe CSM representative for details regarding pricing.

  • Will there be any downtime associated with the upgrade process?

    No, Dynamic Media Classic will continue to work uninterrupted during the upgrade process. After the upgrade is complete and content is validated, all users should be working exclusively within the Dynamic Media component of Adobe Experience Manager Assets.

  • Are all the steps within the Upgrade Readiness Checklist required?

    No, the checklist contains required and optional best practice steps.

  • Am I required to upgrade?

    No. Dynamic Media Classic will continue to be supported and you may upgrade when you are ready to take advantage of the new features offered by Dynamic Media.

  • Can I continue to use Dynamic Media Classic (formerly Scene7) after I have upgraded to Dynamic Media?

    Once you have upgraded over to Dynamic Media, you should only use Dynamic Media for imaging and video.  You can continue to use Dynamic Media Classic only for features that are not yet available in Dynamic Media including:

    • Visual configurator (image author, image render)

    • Image templates

    • eCatalogs

  • What tools will Adobe provide to automate the upgrade process?

    For initial launch of the upgrade program, we will provide tools to automatically move assets from Dynamic Media Classic to Dynamic Media in Adobe Experience Manager Assets.

  • Will existing Dynamic Media Classic URLs, API integrations, and viewers continue to work during and after my upgrade?

    Yes. We will continue to use the Dynamic Media Classic (formerly Scene 7) publishing and delivery infrastructure as-is in the 6.3 Dynamic Media solution.

  • Will I have to make changes to my production URLs?

    No. Adobe will continue to use the Dynamic Media Classic publishing and delivery infrastructure as-is in the 6.3 Dynamic Media solution. The benefit of this approach is that you will not have to change any production URLs on their web pages, therefore minimizing risk and effort of migration to Dynamic Media.

  • Will I have to rewrite API integrations and other automation scripts?

    No. Adobe will continue to use the Dynamic Media Classic publishing and delivery infrastructure as-is in the 6.3 Dynamic Media solution. In addition, all assets are replicated over to Dynamic Media Classic. The benefit of this approach is that you will not have to rewrite any API-based integrations or automation scripts, therefore minimizing risk and effort of migration to Dynamic Media.

  • Will I have to make changes or re-develop my custom viewers?

    No. Adobe will continue to use the Dynamic Media Classic publishing and delivery infrastructure as-is in the 6.3 Dynamic Media solution. The benefit of this approach is that you will continue to be able to use their custom-built viewers, therefore minimizing risk and effort of migration to Dynamic Media.

  • How do I migrate my settings (such as image presets, video encodings) to Dynamic media?

    Presets and other settings must be recreated within Dynamic Media. As part of the service project, Adobe Global Services or Partner will assist.

  • How do I set up users and permissions (SSO or LDAP options)?

    Settings must be recreated within Dynamic Media. As part of the service project, Adobe Global Services or Partner will assist. However, upgrading to Dynamic Media will provide SSO/LDAP integration making user management more efficient. In addition, Dynamic Media offers robust roles & privileges to control user access.

  • Can I still use FTP to batch/bulk upload assets?

    Yes. You do not need to modify your existing workflows for ingestion and can continue to schedule FTP-based uploads.

  • What resources are available for training new users?

    Training is available through Adobe Digital Learning Services. Dynamic Media capabilities are covered in two courses: Manage and Deliver Digital Assets and Customize Digital Assets.

  • Is Dynamic Media available for all geographies?

    Yes, we have datacenters in North America, Europe, and Asia Pacific

  • How long will Dynamic Media Classic exist as a stand-alone product?

    Dynamic Media Classic will continue to be fully maintained (customer-requested bug fixes, security fixes, platform scalability and reliability) and supported.

  • How much storage comes with Dynamic Media?

    60 GB of storage is included. Additional storage may be purchased in block of 250 GB. Check your contract details to obtain your current storage allotment

  • What metric is used to measure Dynamic Media usage?

    Page View per Month (PVM). Page View means a single view of an email or web page of an internet site, including application screen views, application screen states, mobile web pages, and social network pages.  Page Views occur each time a web page is loaded or refreshed, an application is loaded, or when content renders or is shown through an opened or viewed email

  • When will Personalized Media be available with Dynamic Media?

    Adobe is aggressively working to add Personalized Media features to Dynamic Media and will provide more information on release timing soon.

  • How are assets validated during the upgrade? Am I required to do manual validation?

    Adobe will perform an automated validation that all assets are moved over to Dynamic Media. A general manual validation of key sites, pages, and experiences powered by Dynamic Media is recommended.

  • Is there an SLA for Dynamic Media?

    Yes, please contact your Adobe CSM representative for details.

  • May I use my own Content Delivery Network (CDN) with Dynamic Media?

    Yes, you may use your own CDN in conjunction with Dynamic Media.

  • Does Dynamic Media have the features I need to upgrade? What features will be available with the Dynamic Media feature pack in Adobe Experience Manager Assets 6.3?

    Visit the Feature List page to learn more.

  • What features will still only be available in Dynamic Media Classic after the release of Dynamic Media feature pack in Adobe Experience Manager Assets 6.3? Can I still upgrade?

    Customers who require the following will continue to have access to Dynamic Media Classic powered features:

    • Visual configurator (image author, image render)

    • Image templates

    • eCatalogs

    Visit the Feature List page to learn more.

  • What will happen with Dynamic Media Classic's Media Portal solution?

    Adobe Experience Manager Brand Portal is intended to be the replacement offering for Dynamic Media Classic Media Portal.

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Consulting Services

  • Can I complete the upgrade process on my own?

    No, you must work with your Adobe representative and Adobe Global Services to scope your upgrade.

  • What will the services project look like?

    Adobe will work with you to plan the project and will be responsible for: provisioning and configuring accounts, replication of assets, testing and validation.

    Customers will primarily be responsible for change management including: training users, modifying productions processes, and rolling out new features.

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Support and Training

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Additional Resources

  • Where can I learn more about Dynamic Media and it’s features?

    Adobe provides a number of resources to learn more about Dynamic Media:
    Dynamic Media Microsite

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